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Effortlessly Add Matterport Tours to LoopNet Listings: A Complete Step-by-Step Guide

If you’ve invested in a Matterport 3D virtual tour for your property, you’ve already taken a big step toward creating an immersive experience for potential buyers or tenants. But here’s the catch — your tour is only effective if people can actually find it.

That’s where LoopNet comes in. As one of the most widely used platforms for commercial real estate listings, LoopNet offers a prime spot to showcase your property’s best features. By adding your Matterport tour directly to your listing, you can increase engagement, attract more qualified leads, and make your property stand out in a crowded market.

In this guide, we’ll walk you through exactly how to add a Matterport tour to your LoopNet listing — no guesswork, no tech headaches. Plus, we’ll share optimization tips and troubleshooting advice to make sure your tour looks perfect.

Why Add a Matterport Tour to LoopNet?

Before we get into the how-to, let’s cover the “why.”

  • Increased engagement: Matterport tours give users an interactive experience, keeping them on your listing longer.

  • Better lead quality: Buyers and tenants who have already “walked through” the property virtually are more serious when they reach out.

  • Competitive edge: Many listings still rely only on static photos. A 3D tour instantly makes your property feel more modern and premium.

  • Improved trust: Transparency builds credibility — people love being able to explore every corner of a space.


What You Need Before You Start

Before you log into LoopNet, make sure you have the following ready:

  • Your Matterport tour link – Copy the shareable URL from your Matterport dashboard (ensure it’s public).

  • A LoopNet account – With your property listing already created.

  • High-quality listing photos – To complement your tour.

  • A brief tour description – Something like: “Take an immersive 3D walkthrough of this property and explore every detail from your device.”


High angle view of a Matterport camera capturing a spacious living room
Capturing a spacious living room with a Matterport camera

Step-by-Step: How to Add Matterport to LoopNet


Adding your Matterport tour to LoopNet is a straightforward process, but a small mistake can cause the link not to display properly. Follow these steps carefully.


Step 1: Log in to Your LoopNet Account

Head over to LoopNet.com and log in with your credentials. Make sure you’re using the account that owns the listing you want to update.


Step 2: Go to Your Listings Dashboard

Once logged in, click on “Manage Listings” in your account menu. This will show all your active and draft listings.


Step 3: Select the Listing You Want to Edit

Find the property you want to enhance with a Matterport tour and click “Edit”.


Step 4: Locate the Media or Virtual Tour Section

In the listing editor, scroll to the section labeled “Media,” “Virtual Tour,” or “Links.” LoopNet’s interface sometimes updates, but you’re looking for the field where you can paste a tour link.


Step 5: Paste Your Matterport URL

  • Go to your Matterport account.

  • Open the tour you want to use.

  • Click “Share” and copy the public link (it should start with https://my.matterport.com/).

  • Paste this link into the LoopNet virtual tour field.

Pro Tip: Avoid shortened links (like Bitly) — use the full Matterport URL for better compatibility.


Step 6: Save and Preview

Click “Save” or “Publish” depending on your listing’s status. Always preview your listing afterward to confirm that the tour is clickable and loads correctly.


Eye-level view of a LoopNet listing page showcasing a Matterport tour
LoopNet listing page featuring a Matterport tour

Optimization Tips for Maximum Impact


Adding the link is just the start. To get the most out of your Matterport tour on LoopNet:

  1. Use a compelling cover image – Upload a high-quality still shot from your Matterport tour as your main listing image.

  2. Feature the tour in your description – In the first few lines of your listing text, invite viewers to explore the virtual tour. Example: “Experience this space in 3D — click the virtual tour link above to walk through every room.”

  3. Test on mobile – Over 60% of real estate browsing happens on mobile devices. Make sure your tour loads quickly and displays well on smartphones.

  4. Embed in marketing materials – Share the same Matterport link on email campaigns, brochures, and your website for consistent branding.


Troubleshooting: Common Issues and Fixes


Even a simple process can hit snags. Here are the most common problems when adding a Matterport tour to LoopNet — and how to fix them:

  • My link isn’t showing up

    Double-check that you pasted it into the correct field and saved your changes. Also ensure the Matterport link is public.

  • The tour loads slowly

    Reduce Matterport tour load times by trimming unnecessary scenes and using Matterport’s compression settings.

  • I have multiple tours for one property

    LoopNet usually allows one virtual tour link per listing. Choose the most comprehensive one, or use a Matterport “highlight reel” to combine multiple angles.

  • I’m worried about compatibility

    Stick to the official Matterport domain URL format (https://my.matterport.com/show/?m=...) to avoid issues.


FAQs


Q: Is it free to add a Matterport tour to LoopNet?

A: Yes, there’s no extra cost from LoopNet to add a virtual tour — you just need an active listing.


Q: Can I track how many people click my Matterport tour?

A: Yes, Matterport provides analytics on tour views and interactions.


Q: Do I need special software to add the tour?

A: No, just your Matterport link and LoopNet login.


Final Thoughts


Adding a Matterport tour to your LoopNet listing isn’t just a nice touch — it’s a competitive advantage. It lets prospects explore your property on their terms, increases engagement, and can shorten the time it takes to close deals.

If you want to take your property marketing even further, RENDEREXPO offers professional 3D rendering, virtual staging, and architectural visualization services that pair perfectly with Matterport tours to create a powerful, immersive sales experience.


Close-up view of a Matterport tour interface on a computer screen
Matterport tour interface displayed on a computer screen


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